The Non Nonprofit: For-Profit Thinking for Nonprofit Success

 

On February 21, 2012, a distinguished panel led a discussion coinciding with the publication of The Non Nonprofit: For-Profit Thinking for Nonprofit Success, written by PNLC Advisory Group member Steve Rothschild.

Rothschild launched Yoplait yogurt in the U.S. and later became Executive Vice President of General Mills. He then crossed sectors to found Twin Cities RISE!, a highly successful poverty reduction program.

In his book, The Non Nonprofit, he shares the same business principles that drive the world's best companies, showing how they can (and should) be applied to the realm of nonprofits. These principles were highlighted by Rothschild and the panelists at this event, as they discussed what it takes to make nonprofits effective.

Event panelists were:
Steve Rothschild, President and Founder, Invest in Outcomes
Sandra Vargas, President and CEO, Minneapolis Foundation
Jay Kiedrowski, Senior Fellow, Humphrey School of Public Affairs
Sona Mehring, Founder and CEO, CaringBridge

(l to r) panelists Mehring, Kiedrowski, Vargas, and Rothschild share a light-hearted moment during their presentation.